The Right Fit project develops and employs a new methodology called co-generative mapping, which combines data from body scanning, body mapping, and co-design methods. 3D body scans of participants provide critical visual and quantitative data that show accurate depictions of plus-size body silhouettes and proportions.
The social acts of body mapping and co-designing help tap into tacit knowledge of participants and their lived experiences.
The project encourages a new approach for the fashion industry in order to better meet the needs of plus-size women. By developing more accurate plus-size dress forms, the industry can begin designing and producing clothing that meets consumer needs.
Increasing Fashion Accessibility for Plus-Size Consumers
Women’s and Gender Studies et Recherches Féministes (WGSRF)
Kirsten Schaefer, Chad Story, Samantha Abel, Sandra Tullio-Pow, and Ben Barry (May 2017)
The Right Fit: Increasing Fashion Accessibility for Plus-Size Consumers.
Blending Cultures: Proceedings of the International Textile & Apparel Association Annual Conference (ITAA), page 62
Kirsten Schaefer, Chad Story, Samantha Abel, Sandra Tullio-Pow, and Ben Barry (2017)
Sam Abel, Research Assistant and PhD Candidate at York University, Artist and Practicing Social Worker